We are committed to producing the most accessible digital media we can, and to training others to do the same.


A decade ago, most of what we were sharing online was text. That shifted to images, and now is video quickly becoming the most popular method of content creation. So, how can we ensure that the videos we are making and sharing online are accessible?

For basics, visit our Accessibility page, and for detailed step-by-step directions, please check out our Video Accessibility Guide, which we created with support from the Ford Foundation. You can also download our training Accessibility as a Foundational Tool for Social Storytelling.”

We know there are still barriers, and we don’t have all the answers (or the power to change platforms), but we’ll continue to advocate for and push our creative process to include a fully accessible digital environment. If you have suggestions for how we can improve our accessibility, please email us at [email protected].


Image of an illustrated clock with the following text against a green background: Audio Description in a couple minutes

Audio Description in a Couple Minutes

Have you heard of this hack to make your videos accessible for blind and low vision social media users? Watch this video to learn how to Audio Describe.
White text on red reads Alt Text in 60 seconds.

Alt Text in 60 seconds

Alt Text provides people who are blind and low vision access to online visual information. Learn how to become a pro in just 60 seconds!
Image of an illustrated clock with the following text against a purple background: Captions in a couple minutes

Captions in a Couple Minutes

Want to know our tricks and tips for making captions for your social videos? Watch this video! #AccessibilityIsCool


Video still with Rooted in Rights program director, Anna Zivarts with backwards black cap and Rooted in Rights T-shirt

How to Make Your Video Go Viral. Hint: Be an #a11y

With support from the Ford Foundation, we’ve created a detailed guide for making accessible videos. We hope video makers of all levels and abilities will take the time to check it out!
Image of Cindy holding her phone to show how she listens to tweets being read to her.

If You Don’t Make Your Content Accessible, You’re Leaving Me Out

Imagine being left out of millions of conversations all across the internet. This is what happens to blind and low vision people when content on social media isn’t described. Cindy shared her experience with inaccessible content with us, and her thoughts on how to create more inclusion in the digital realm.
Rooted in Rights logo with interlocking trees in white and teal on black background

Netroots 19: Accessibility as a Foundational Tool for Social Storytelling

Accessibility as a Tool for Social Storytelling originally presented at Netroots 19.